Revitalizing Brand Identity
Published on
September 8, 2025
Our new brand identity has resonated well with our customers.
Tom Harris, Marketing Director at BrandCo
Revitalizing Brand Identity
Revitalizing Brand Identity
Strategic Momentum assisted a consumer goods company in revitalizing their brand identity. The client was struggling with brand recognition and market positioning.
Understanding the Brand
We conducted a comprehensive brand audit to identify strengths and weaknesses in their current branding.
Our Approach
We developed a new brand strategy that included a refreshed logo, messaging, and marketing materials.
Results
Following the rebranding, the client experienced a 50% increase in brand awareness and customer engagement.
